Important Information & Contacts

Contacts

AESTHETIC REVIEW COMMITTEE (ARC)

Facilities Maintenance & Operations
942 N 22nd
Lincoln, NE 68588
(402) 472-1550

CAMPUS BANNERS

Facilities Maintenance & Operations
942 N 22nd
Lincoln, NE 68588
(402) 472-1550

(staff)
Work
1217 Q 242 Lincoln NE 68588-0218
US
Work 402-472-7524 On-campus 2-7524
CAMPUS EXTERIOR SIGNAGE

(staff)
Work ADMN 335
Lincoln NE 68588-0435
US
Work 402-472-2823 On-campus 2-2823
COPYRIGHT RESOURCES
EDITORIAL GUIDELINES / NEWS MEDIA CONTACT

(staff)
Work
1217 Q 218 Lincoln NE 68588-0218
US
Work 402-472-4226 On-campus 2-4226
GRAPHIC & PRINT GUIDELINES

(staff)
Work
1217 Q 242 Lincoln NE 68588-0218
US
Work 402-472-7524 On-campus 2-7524
PIXEL LAB (FORMERLY INSTRUCTIONAL DESIGN CENTER)

(staff)
Work HENZ 123
Lincoln NE 68588-0351
US
Work 402-472-2270 On-campus 2-2270
LETTERHEAD, ENVELOPE, & BUSINESS CARD ORDERING

Printing Services
(402) 472-2146

PRINTING & COPY SERVICES

Printing Services
(402) 472-2146
Copy Services
(402) 472-7828

RECRUITMENT

Graduate Recruitment
Undergraduate Recruitment
Undergraduate Recruitment

SPECIAL EVENTS

(staff)
Work ADMS 202
Lincoln NE 68588-0424
US
Work 402-472-8524 On-campus 2-8524
STRATEGIC MARKETING INITIATIVES

(staff)
Work
1217 Q 242 Lincoln NE 68588-0218
US
Work 402-472-7524 On-campus 2-7524
TRADEMARKS & LICENSING: MERCHANDISE, PROMOTIONAL ITEMS

(staff)
  • Director of Licensing & Branding University of Nebraska–Lincoln
Work MSTD N334B
Lincoln NE 68588-0153
US
Work 402-472-0775 On-campus 2-0775
CAMPUS NAME & IMAGERY SECONDARY LOGO USE

(staff)
Work
1217 Q 242 Lincoln NE 68588-0218
US
Work 402-472-7524 On-campus 2-7524
VIDEO & DVD GUIDELINES

(staff)
Work
1217 Q 228 Lincoln NE 68588-0218
US
Work 402-472-8520 On-campus 2-8520
WEB GOVERNANCE AND COMMUNITY

(staff)
Work
1217 Q 238 Lincoln NE 68588-0218
US
Work 402-472-9878 On-campus 2-9878

Important Information:

PROTECTING OUR BRAND

Once a brand is created, standards must be developed to keep the brand message consistent and strong. Every font, color, word, point size, and design on everything communicated needs to match the established guidelines.

It is important for the colleges, departments and programs at the University of Nebraska–Lincoln to adopt these standards. While it is crucial for the University to achieve a unified voice, it is equally important for the colleges, departments and programs not to lose theirs. Therefore, a versatile design system has been established that enables both to occur. Colleges, departments and programs can retain individuality and recognition while combining the resources of the entire campus under one brand.

UNIVERSITY COMMUNICATION AND TOOLBOX STEERING COMMITTEE

University Communication department (UComm) is a unit of the Office of the Chancellor, and it is commissioned with defining, protecting and setting guidelines for the University brand.

TOOLBOX STEERING COMMITTEE

UComm has appointed a Toolbox Steering Committee to manage the print, Web/ digital and video guidelines, standards and procedures found in this document.

UNIVERSITY COMMUNICATION DIRECTORS AND MANAGERS

Chief Communication and Marketing Officer
Teresa Paulsen
(402) 472-2211

Strategic Marketing Director
Andy Schadwinkel
(402) 472-1683

Strategic Marketing Creative Director
Marcelo Plioplis 
(402) 472-7524

News Director
Steve Smith
(402) 472-4226

Internet & Interactive Media Director
Bob Crisler
(402) 472-9878

Special Events Director
Annette Wetzel
(402) 472-8524

Photography Director
Craig Chandler
(402) 472-7022

Broadcast and Video Services Director
David Fitzgibbon
(402) 472-8520

IMPLEMENTATION POLICY

It is the duty of every designer, videographer, photographer, campus communicator, and marketing director to align their colleges, departments, units and programs to this document. In instances where the guidelines, standards and procedures are not being followed, the appropriate UComm department director or manager will contact those immediately responsible to make the necessary changes.

In the case where the changes are not made, Toolbox Committee Chair and UComm Creative Director will contact an immediate supervisor and/or higher authority within a college, department, unit or program in order to get the issue resolved.



In extreme situations, when issues of great importance are not resolved, UComm Director will communicate with the appropriate Vice Chancellors and/or our Chancellor in order to get them resolved.

USE OF THE UNIVERSITY NAME

The University of Nebraska–Lincoln is one of four institutions in the University of Nebraska system. Others include the University of Nebraska at Kearney, the University of Nebraska at Omaha and the University of Nebraska Medical Center.

Consistent use of the brand for the University is fundamentally important locally, statewide, nationally, and internationally.

UNIVERSITY OF NEBRASKA–LINCOLN

Approved designations for the campus are:

  1. University of Nebraska–Lincoln* Please note, this must be used prior to or in conjunction with the following uses.
  2. Nebraska
  3. The university or Our university
  4. UNL (sparingly)

Unacceptable usage of campus reference:

  1. NU
  2. UN-L
  3. University of Nebraska at Lincoln

In written communication, the full name, University of Nebraska–Lincoln, should be spelled out when the university is first mentioned or cited. Thereafter, references can cite “the university” or “Nebraska.” “UNL” may be used (for example, when space is at a premium), but otherwise it is not preferred. Communicators should make efforts to explore other options before using “UNL.”

NEBRASKA EXTENSION

Extension’s full name is Nebraska Extension. Extension’s full name must be written when it is first mentioned or cited in copy. Thereafter, you may use “extension.” When referencing extension in a county, on first reference use “Nebraska Extension in XYZ County.” On second reference, you can use “extension in XYZ County.”

NONDISCRIMINATION STATEMENTS (UPDATED 2016)

Nondiscrimination statements are required on all University publications.

Long Version (preferred)

The University of Nebraska does not discriminate based on race, color, ethnicity, national origin, sex, pregnancy, sexual orientation, gender identity, religion, disability, age, genetic information, veteran status, marital status, and/or political affiliation in its programs, activities, or employment.

Short Version (for space consideration)

The University of Nebraska does not discriminate based upon any protected status. Please see go.unl.edu/nondiscrimination.

UNIVERSITY OF NEBRASKA–LINCOLN
PUBLICATIONS REQUIREMENTS

All publications are REQUIRED to contain these elements:

  • Nebraska N (campus icon)
  • UNL logo (wordmark)
  • Nondiscrimination statement
  • Copyright ©YYYY (print year)
    (if updated and reprinted the following year(s), both years need to appear. ©2013, 2014, 2015)

Front covers (face) of publications should contain:

  • Campus icon
Note
HR and Admissions applications are required to contain the full notice of nondiscrimination located at go.unl.edu/nondiscrimination.