Our Marks

Our Seal

Literis Dedicata et Omnibus Artibus

The seal of the University is not the official University of Nebraska–Lincoln logo or campus icon. Designed by our first chancellor, Allen R. Benton, it is today the primary graphic identifier for the University of Nebraska system, rather than the University of Nebraska–Lincoln. It is the only official seal for the University of Nebraska, as approved by the Board of Regents. The seal can be used on formal documents and certificates, but it cannot be changed in any way. It may be printed in black, a screen of black, or foil stamped.

Note

Departments, colleges and other units of the University of Nebraska–Lincoln should use the Nebraska N as a main identifier, not the University seal, on all publications, invitations, websites and other electronic media.

Our Marks

These are the official marks of the University of Nebraska–Lincoln. At Nebraska we maintain a consistent use of the logo in conjunction with the Nebraska N, found in the next few pages.

Nebraska N campus icon
Nebraska N
(Campus Icon)
Nebraska wordmark
UNL Logo
(Wordmark)

Lockups and Size Relationships

These are the clear space rules and proportions. The wordmark/icon proportion must not exceed proportions below, but the wordmark CAN be smaller that the proportions shown here but must not be reduced below minimum size.

 

Nebraska N with wordmark proportions
Don't exceed these proportions:*

CLEAR SPACE
One inside red N serif height
( Draw a square to nd appropriate size)
Nebraska N minimum height
|- .5 in -| Minimum Height
CLEAR SPACE**
One s from wordmark (horizontal spacing)
One s turned sideways (vertical spacing)
Nebraska wordmark minimum width
|- .625 in -| Minimum Width

Note
If you have a multiple-page publication (or front and back) place campus icon on the front and the wordmark on the back.
* Must use these two marks on communication, unless there are space limitations.
Always use the Nebraska N as the main identifier for communication pieces.

** Always base clear space and minimum size from inside the serifs.

Campus Icon: Nebraska N

 

Nebraska N campus icon PMS 186CP
PMS 186CP
Nebraska N campus icon 4-C
4-c (C2 M100 Y85 K6)
Nebraska N campus icon hex for web
HEX (#d00000) R208 G0 B0
Nebraska N campus icon 1-C Black
1-c Black
Nebraska N campus Reversed white transparent
White Transparent

Download a .zip file of these logos
This file includes 4c CMYK, Black, Hex, PMS186cp RGB, and White Imprint versions of the logo in multiple formats.

 

Incorrect Versions - Campus Icon*

Example of not changing logo color
Don't change the "N" color.
Example of deleting logo outline
Don't delete the outline.
Example of not stretching icon
Don't stretch the icon.
Example of not recreating logo
Don't recreate the icon.
Example of not spelling out Nebraska with logo
Don't write out a word with icon.
Example of not placing logo on busy background
Don't place icon on busy backgrounds.
Example of deleting logo outline
Don’t remove the white outline or print on a color background without it*
Example of filling logo if no other options
When you can't print in 2-c on a dark background, fill the white outline with the icon color.**

* The outline should always be white, except in light metal and other select merchandise items where it could be transparent.
** The registration mark has a white fill for most applications within a color background, but that can be removed on 1-c jobs.

Available files - Wordmark

 

logo
logo
logo
logo
logo
Download a .zip file of these logos
This file includes 2c spot, 4c CMYK, Black, Hex, Reversed, and RGB versions of the logo in multiple formats.

 

Incorrect Versions - Wordmark*

logo
Don't change the "Lincoln" color.
logo
Don't change the "University of" color.
logo
Don't stretch the wordmark.
logo
Don't change the size of the "Lincoln" designation.
logo
Don't recreate the wordmark.
logo
Don't place the wordmark on busy backgrounds.

* Never attempt to switch the color of a downloaded file.

Available Files - Campus Marks Lockups

 

Nebraska logo lockup N left / BIG logo right
Nebraska logo lockup N left / BIG logo right

Download a .zip file of these logos

This file includes 4c CMYK, Black, Hex, PMS186cp RGB, and White Imprint versions of the logo in multiple formats.

Note

* The use of Big Ten logo is freely permitted in published material.
Use with discretion (only when emphasis on Big Ten membership is appropriate).
Any use of the Big Ten logo on merchandise and apparel is prohibited without permission.