Social Media Round Up: March 29, 2016

Social Media Round Up: March 29, 2016

Social Media Updates

The  four weeks has been quite the month of updates across many social media platforms. Below is a quick snapshot of all of the updates and changes. 


Introducing Instagram Video Views

Instagram has launched "Video Views" as a new metric to measure success of videos on Instagram. Using the iPhone or Android App (not web app) you can see how many people have "viewed" your uploaded video. The video below had 5,199 views and 420 likes. This new feature is great to see what videos are resonating with your audience.

What's #StPatricksDay w/o dancing? Today @unlsofmusic students took a master class w/ @riverdance_official! #UNL #UNLarts

A video posted by University of Nebraska–Lincoln (@unlincoln) on

Instagram is rolling out their newest feature, longer videos.

The popular app currently limits uploads to 15-seconds, but this week Instagram is rolling out an update that will allow users to upload videos that are no longer than 60-seconds. Users can also upload multiple video clips from their camera roll and stitch them together to make a longer video. We're excited that we can continue to tell compelling stories, with a little more time!


Native Gif Keyboard

When using the Twitter app, there is now a native gif keyboard. You no longer need to search the internet for that perfect gif to pair with your tweet. Try searching "#Huskers" in the app. Go Big Red!

Accessible Images for Everyone

Twitter is now making it possible for content creators to add "Alt Text" to images in tweets and help make Twitter content more accessible.


Facebook Reactions Are Here

Facebook has launched a new way to "react" to posts. Earlier in the month they introduced Facebook Reactions, five new ways to engage; "love," "wow," "sad," and "angry." What does this mean for you? Now when people "react" to your posts you can hopefully get more context around how they are feeling, instead of just the blind "like" or thought of positive sentiment.

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See related work: Social Media