Brand Expression

Brand Expression type treatment

Here are a few examples of how our brand has come to life since it was launched

We Are Nebraska brochure gallery screenshot
Student holding drone
Student standing on skateboard above Grit branding statement
Student MCing campaign launch
In Our Grit, Our Glory metal sculpture


Nebraska Leads
Space Law

Through its space, cyber and telecommunications law program, the University of Nebraska leads the race to develop laws and manage conflict in space.

Nebraska Stretches
Students' Strengths

The Clifton Strengths Institute at Nebraska empowers students to discover what they naturally do best with the same tools used by most Fortune 100 companies.

Nebraska Leads
Food for Health Research

The University of Nebraska-Lincoln is discovering new ways food can improve health.

Nebraska Leads
Drone Journalism

Drones are changing journalism and the University of Nebraska-Lincoln is in the forefront with a first of-its-kind academic program in drone journalism.

Nebraska is improving
surgical care

Nebraska is engineering the future of surgical care with broken bone-mending pins that dissolve and robots that perform surgery inside the body.

Nebraska Leads Water
for Food Research

The University of Nebraska-Lincoln is addressing the challenge of feeding massive population growth while using less water for food production and adapting to the changing climate.

Nebraska Leads
Defense Research

The University of Nebraska partners with the Pentagon to combat some of the world's most serious threats.

Nebraska Leads Computer
Science and Business Education

Nebraska's Jeffrey S. Raikes School of Computer Science and Management creates world-class innovators.

Nebraska Leads Fire
Drone Development

University of Nebraska researchers build drones to aid in agriculture and wildfire fighting.

Nebraska Leads Early
Childhood Education

The University of Nebraska transforms the lives of young children with nation-leading research and practice in early childhood education.

Nebraska’s Critical
Virology Research

Nebraska scientists were the first to identify a vaccine that could defend against Zika without producing antibodies.

Nebraska’s Leading
Laser Research

Nebraska physicists created the brightest laser light in the history of the world, with the power to revolutionize X-rays for medical and national defense purposes.

Nebraska Gives Voice
to American History

Nebraska brings American history and literature to life, ranking 17th in National Endowment for the Humanities funding over the past decade.

Grit and Glory

Grit is determination, resilience. It propels you forward. It's a passion for progress that is bigger than any obstacles that stand in the way. And it is ingrained in everyone at Nebraska. See how.